The Coaching Edge: A Business Building Podcast

The Coaching Edge: A Business Building Podcast

Hosted by: Wendy McCallum

On The Coaching Edge: A Business Building Podcast, host Wendy McCallum provides coaches with bite-sized tips to help them build an aligned, profitable, and sustainable coaching business. Real coaches with real...

All Episodes

Episodes

EP 20: What To Do When Your Coaching Business Gets Hard

In this episode of The Coaching Edge, I share a resource that has helped shift my mindset and perspective around a business matter. I introduce the concept of 'The Dip' from the book by Seth Godin and explain how it...
View Episode

EP 19: How to Use AI as a Coach with Christy Osborne

Hi coaches! In this episode, Christy Osborne and I discuss the use of AI in coaching. We dive into the topic of AI, addressing the resistance some coaches may have towards using it. Our conversation covers various...
View Episode

EP 18: A Different Framework for Goal Setting as a Coach

Hi coach! In this episode of The Coaching Edge, weโ€™ll discuss the importance of goal setting and how it should be an ongoing practice. I emphasize the value of setting specific revenue goals for business success, and...
View Episode

EP 17: Basic SEO for Coaches with Keri Engel

Hi Coaches! In this episode of The Coaching Edge, I talk with SEO and content specialist Keri Engel to discuss the basics of SEO for coaches. Weโ€™ll cover topics such as understanding SEO, creating content for SEO,...
View Episode

EP:16 Coaching Discovery Calls That Sell

In this episode of The Coaching Edge, I give specific pointers and actionable tactics for coaches to make their discovery or sales calls feel easier and more natural. I emphasize the importance of being comfortable...
View Episode

EP 15: My Unique Strategies for Beating Coach Burnout

In this episode of The Coaching Edge, weโ€™ll talk about burnout prevention for coaches. I share my personal experience with burnout and how it led me to become a burnout coach. I emphasize the importance of outsourcing...
View Episode

EP 14: The Magic of Back-End Coaching Groups + Memberships

In this episode of The Coaching Edge, weโ€™ll discuss the concept of back-end memberships as a way for coaches to create group coaching programs. Back-end memberships are small coaching groups sold to clients who have...
View Episode

EP 13: The Art of Effortless Coaching Sales with Becky Keen

Hi coaches! Tune in to the latest episode of The Coaching Edge podcast, where I have a dynamic chat with the incredible Becky Keen, a Master Coach and sales expert. Becky and I explore the secrets to selling your...
View Episode

EP 12: Howdy Partner! A Practical Guide to Partnerships Between Coaches

Hey coaches, welcome back to another insightful episode of the Coaching Edge! In this edition, I dive into the world of coach collaborations, exploring key considerations before embarking on a joint coaching venture...
View Episode

EP 11: Mastering Content Creation: Top Mistakes and Game-Changing Tips

Welcome back to The Coaching Edge! In this episode, I delve into the art of content creation and spill the beans on the top mistakes many coaches (me included!) unknowingly make. Whether you're crafting challenges,...
View Episode

EP 10: Get into Profit Sooner with guest April Stroink

In this episode of The Coaching Edge, I sat down with April Stroink, a Master Profit First Professional and Money Coach extraordinaire, to unravel the first steps to financial success for small businesses. April and I...
View Episode

EP 9: Crafting Compelling Freebies: Boosting Opt-Ins and Building Trust

In this episode of The Coaching Edge, host Wendy McCallum delves into a crucial part of building your coaching business โ€“ offering high-value freebies. In an age where building genuine connections is key, Wendy...
View Episode
Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.