The Coaching Edge: A Business Building Podcast

The Coaching Edge: A Business Building Podcast

Hosted by: Wendy McCallum

On The Coaching Edge: A Business Building Podcast, host Wendy McCallum provides coaches with bite-sized tips to help them build an aligned, profitable, and sustainable coaching business. Real coaches with real...

All Episodes

Episodes

EP 27: What to Do When You Feel Done With a Coaching Client

In this episode of The Coaching Edge, we'll talk about managing coaching client relationships, particularly when coaches feel they are done with a client. I give listeners three common scenarios: when a coaching...
View Episode

EP 26: Community Membership Structure for Coaches with Jenn Salib Huber

This week on The Coaching Edge, I'm joined by Jenn Salib Huber, the Founder of Midlife Feast Community. We're sharing the intricacies of running a membership community and tips for success. Jenn shares her journey of...
View Episode

EP 25: 5 Easy Ways to Generate More Coaching Income This Month

In this episode of The Coaching Edge, I share five ways to generate more revenue as a coach without feeling overwhelmed. We'll talk about the importance of looking to your existing base of clients and asking them what...
View Episode

EP 24: How to Deal with a Disappointing Launch

In this episode of The Coaching Edge, I share how to deal with the disappointing launch of an online coaching program. I stress the importance of reframing success and defining it based on factors within your...
View Episode

EP 23: Copywriting Secrets for Coaches with Cassidy Dickens

This week on The Coaching Edge, I’m joined by Cassidy Dickens, a copywriter for coaches, about the basics of copywriting. I’ve worked with Cassidy on a few projects and she is an excellent resource for coaches....
View Episode

EP 22: Creating An Online Coaching Course

In this episode of The Coaching Edge, I share the process of creating an online course for coaches. I emphasize the importance of determining the purpose of the course and where it fits in your suite of offers. I also...
View Episode

EP 21: Mastering Live Events: A Sales Strategy for Coaches with Christy Osborne

In this episode of The Coaching Edge, Christy Osborne and I discuss the use of live events as a way to sell coaching offers. We share our experiences and insights from running live events and provide valuable tips for...
View Episode

EP 20: What To Do When Your Coaching Business Gets Hard

In this episode of The Coaching Edge, I share a resource that has helped shift my mindset and perspective around a business matter. I introduce the concept of 'The Dip' from the book by Seth Godin and explain how it...
View Episode

EP 19: How to Use AI as a Coach with Christy Osborne

Hi coaches! In this episode, Christy Osborne and I discuss the use of AI in coaching. We dive into the topic of AI, addressing the resistance some coaches may have towards using it. Our conversation covers various...
View Episode

EP 18: A Different Framework for Goal Setting as a Coach

Hi coach! In this episode of The Coaching Edge, we’ll discuss the importance of goal setting and how it should be an ongoing practice. I emphasize the value of setting specific revenue goals for business success, and...
View Episode

EP 17: Basic SEO for Coaches with Keri Engel

Hi Coaches! In this episode of The Coaching Edge, I talk with SEO and content specialist Keri Engel to discuss the basics of SEO for coaches. We’ll cover topics such as understanding SEO, creating content for SEO,...
View Episode

EP:16 Coaching Discovery Calls That Sell

In this episode of The Coaching Edge, I give specific pointers and actionable tactics for coaches to make their discovery or sales calls feel easier and more natural. I emphasize the importance of being comfortable...
View Episode
Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.